Already those resourceful spirits in charge of Iceland have organised volcano tours and now, just a month after the ash cloud passed into the realm of historical curiosities, there would be a concert of international and Icelandic artists right by it, showing off the famously stunning Icelandic landscape.
In the event a weather front put paid to the concert's original plans, forcing it to be relocated to Reykjavik's Hljómskálagarðurinn, but the show still went on.
Check out these three out-takes for a spot of wish-you-were-here, starting with musicOMH favourite Hafdis Huld:
Here's Seabear doing their thing:
And finally, headliners Spiritualized: